Personal Values VaryYUPPIES? WOOPIES? Or maybe DINKIES? - How would you describe your customers?

Most of us marketing folk will have heard of YUPPIES, WOOPIES and DINKIEs and this month’s latest persona acronym is the much loved “YOLDie” – i.e. Young Old Person. A lot of organisations will embrace an awareness of these marketing … Continue reading

Early Learning Centre CRO Site of The WeekCRO Site of The Week - Early Learning Centre

Stepping aside from our usual CRO Site of The Week winners, this week High Position’s Marketing Manager, Rachael Bilby has crowned Early Learning Centre as winners of our weekly award. As ever, winners of this prestigious award will receive something from … Continue reading

HSM Logo 2CRO Site of the Week - HelloSundayMorning

This week we take a look at As this week’s winners, they will be notified via Twitter by High Position’s Head of CRO, James Root (@RootToMarket) and will be awarded something from the CRO Drawer. #win WHAT DOES THE SITE DO? … Continue reading

My Supermarket PigHow Good Value Can Boost Revenue

5 ways to experiment with upselling based on value People are spending more money online than ever before and one of the main reasons that people turn to online vs. offline - aside from convenience - is the opportunity to … Continue reading

ryanairfeatureCRO Site of the Week: Ryanair

They may have taken some stick for bombing out of organic search results this week, but Ryanair deserves some credit when it comes to User Experience – and you don’t even have to pay to use their website! Putting the … Continue reading

Marie Curie Daffodil Collection BoxGIVING4WARD™ £168 TO MARIE CURIE CANCER CARE

For most of us there will be a time in life when our families are helped by charities like Marie Curie Nurses – which provides in-house and in-hospice care across the UK, as well as a team of Marie Curie … Continue reading

netflixFICRO Site Of The Week: Netflix

This week High Position’s Marketing Manager, Rachael Bilby, takes a look at As ever, winners of this prestigious award will receive something from the HP CRO Drawer. All winners will be notified by High Position Head of CRO, James … Continue reading

air ambulance helicopterGIVING4WARD™ TO ESSEX AIR AMBULANCE

Most of us will have seen the canary-yellow Essex Air Ambulance buzzing around the skies of Essex but how many times have you stopped and wondered about where they might be going, whose lives they might be saving and how … Continue reading

Giving4Ward to St Helena HospiceGIVING4WARD™ TO ST HELENA HOSPICE

February is famous of course for love, and being generous towards our loved ones. So, there probably couldn’t be a more appropriate beneficiary of this month’s Giving4Ward™ donation of £140, than St Helena Hospice. A local charity that has in … Continue reading

Colchester League of FriendsGIVING4WARD™ TO CLH&CF

GIVING4WARD™ To Colchester League of Hospitals & Community Friends What better way to start the year than to help a local charity? Well, High Position has done just that and is set to hand over a Giving4Ward™ donation of £150 … Continue reading