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Hoseasons

150% Increase in Non-Brand Organic Revenue

Objective: “Increase visibility and traffic for generic, non-brand keywords”

 

  • 99% Increase in Visits
  • 159% Increase in Non-Brand Organic Transactions
  • 150% Increase in Non-Brand Organic Revenue
We Fully Optimised The Site

The SEO strategy included making technical recommendations to improve the site's search engine compliancy and creating quality backlinks which focused on pushing generic, non-branded keywords.

 

We Delivered an In-Depth Content Strategy

We developed a content strategy based on increasing long tail visibility for their property types and locations. By rolling out destination pages for each category we added user valuable content and improved keyword density across the site.

We Got Great Results

Throughout 2012 Hoseasons experienced record traffic levels, with the strongest organic performance in over two years.

Over 1 million additional visits were generated via non-brand organic traffic, delivering a 159% increase in organic transactions and 150% increase in organic revenue.

 

SEO Services in a nutshell
  • Up-to-date processes that evolve with algorithm changes
  • Target the keywords that have an impact on your bottom line
  • Tailored content that appeals to users and search engines
  • Sustainable and transparent backlink acquisition
  • Defined KPIs measured in Google Analytics, with ROI reporting

“Hoseasons' campaign went from strength to strength and delivered record transactions, even during peak months. The adopted strategies provided great results and stable positions which have resulted in long-term success.”
Chris Green - SEO Consultant

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