If you're serious about maximizing your visibility on line, the importance of social media to complement SEO and your other digital marketing activities cannot be overstated.
Having a strong online social presence gives you the ability to reach out to your customers on a more personal level. It enables you to connect with others to increase brand awareness and build the reputation of your business. In fact, there is a great similarity in being successful in social media and SEO, since both require you to create engaging content that helps attract the right type of customer. Here at High Position we are also seeing increasing evidence that search engines are looking at social signals to judge the authority and popularity of your site, and are using such measures for insight in their rankings. So it really makes sense to consider your social media channels alongside SEO and your other digital marketing.
High Position is pleased to be able to offer our clients the opportunity to integrate social media with digital marketing via our partnership with specialist agency Big Wave PR. Our combined expertise will ensure that your website can reap the benefits that SEO and Social Media can bring when they work alongside each other to drive more customers to your site.
“Big Wave PR created an inspired campaign to make the dull world of oven cleaners fun!”Tanya Everest, Marketing Manager, Oven Mate
Social Media Services
Of course, whilst you may recognise the need to be on Twitter, LinkedIn, Google+, Facebook, Pinterest and so on, we know that finding the time and having something to say is often a challenge for businesses. So it often makes sense to outsource social media to experts who understand how to make channels work and are best placed to keep up-to-date with the rapidly changing developments on the social landscape.
Through our partnership with Big Wave PR we can offer the skills and expertise to maximise the value of the range of social media channels available. There are three levels of support available to suit your requirements and budget:
“Big Wave PR helped boost our sales, doubled our followers on Twitter in just a month and engaged with our customers.”Ali Naqvi, Managing Director, Arena Travel
Big Wave PR also has the skills to fully-brand your social media channels and creates dynamic videos and interesting infographics.
With Google becoming more interested in your social standing, don't let the world of social media pass you by. Call us now, or complete our contact form to find out more.
Social Media Management
Big Wave PR can look after the planning, setting-up, campaign management and analysis for all your social media campaigns.
Their team of experts will create a bespoke plan to suit your needs and once approved will set-up and manage on a daily basis all of your social media activity. Each client is assigned their own Account Manager who is always on call to answer any queries and to react immediately to any campaign issues.
Big Wave PR also offers a full social media design service to ensure your brand is consistent across all communications. The team are able to create videos and apps, design infographics and create stunning photography to really get you noticed.
Social media management can be tailored to your organisation's needs, from just the running of one social media channel, to managing a full suite of social media channels and blogs.
Each campaign is analysed and reviewed on a monthly basis to ensure it is meeting your social media goals. Quantitative Google Analytics data and qualitative measures are used to ensure you achieve an excellent return on investment.
Social Media Campaign Planning
Do you want to run your own social media campaigns but not sure how? Do you find it tricky to know what to talk about? Do you know how to create engaging content?
Big Wave PR can help you by creating a bespoke social media campaign. Their team of experts will analyse your business requirements and create a campaign to meet your needs. The team will recommend social media channels, methods to increase traffic and conversation, and create campaign measurements so that you can analyse your own results!
The plan will also include examples of how to write online copy: tweets, blog copy, LinkedIn updates and Google+ postings.
Social Media Training
If you're looking to manage your own social media outlets, but not sure how, Big Wave PR can provide you with full training.
Training will cover key aspects of a full social media programme, such as content management, campaign planning, copywriting, creating web links, analysis...
Social Media Training packages can be created bespoke to your requirements and take place on-site from between 1-20 delegates.