Panda 4.1Panda 4.1 Slow Rollout Commences

Google have announced the slow rollout of Panda 4.1, Google’s 27th Panda update originally released back in February 2011. To recap, Panda is a filter which is designed to identify low-quality content and penalise accordingly through lesser organic search ranking. … Continue reading

httpsHTTPS Now a Ranking Signal

While Google’s money-making focus will always be on paid search, they depend on having “successful” organic use so users even see their text/shopping ads - and any kind of reliance on organic search means that the SEO industry is never … Continue reading

when_sharing_cant_wait_until_laterHow to Hack Your Social Sharing Strategy (for free) in 3 Easy Steps!

Sharing is pretty-much what social media is all about - trying to gain traction on any of the social networks without sharing interesting and relevant content is like trying to take photos with the lens cap still on! However, the … Continue reading

Title Tag OptimisationHow to Structure Title Tags for SEO

In my 9 years experience in digital marketing I’ve been asked just about every question about Title tags and Meta Data you can imagine. From broad “how do you write the best page title for SEO” down to “How many … Continue reading

Google Manual ActionManual Penalty Removal & Recovery - Part 2 - What Constitutes a Link Penalty?

Welcome to the second of this five part series covering the fundamental principles of Google manual penalties. In part one I discussed various factors to help improve your overall understanding of manual action. In part two I’m going to cover … Continue reading

Verified Local Business BadgeConnect a Google+ Business Page with a Google Maps Listing

At long last Google have finally provided webmasters with a much anticipated feature, the ability to connect a Google+ Business page with a verified Google Maps listing. For some time now many businesses have been forced to operate Google+ Business … Continue reading

Payday Loans RejectedGoogle Payday Loan Algorithm 2.0 and Panda 4.0 Roll-Out Confirmed

In two announcements via Twitter last night, Google’s Matt Cutts confirmed the roll-out of two algorithm updates, the Payday Loan Algorithm 2.0 and Panda 4.0. Over the past couple of weeks there has been a lot of talk within the … Continue reading

Google Manual ActionManual Penalty Removal & Recovery - Part 1 - Understanding Manual Action

Welcome to the first in a five part series in which I’ll cover the whys and hows of Google manual penalties. Manual webspam penalties can significantly limit organic search visibility therefore substantially limiting organic reach. In certain instances the severity … Continue reading

Google Pokemon ChallengeApril Fools’ 2014 Pranks from Google, Bing & Best of the Rest!

It’s the beginning of April which means only one thing, it’s April Fools’ Day! Every year various divisions of Google, Bing and companies worldwide take part in April Fools’ pranks, each year trying to outwit the last. This year is … Continue reading

HP SERP GeneratorHow to Extract a List of All URLs Indexed by Google for Your Website

Sometimes you just want to know which pages of your website Google have within their huge index of URLs. Perhaps you need this information for a site migration to ensure all those important redirects are handled correctly. Perhaps you need … Continue reading