Author Archives: Richard Price
Mobile App Ads Coming to Google Play
Last week Google announced the launch of a pilot program enabling sponsored search results to show on the Google Play Store. Mobile app developers will now be able to directly promote their app in the store and have it feature … Continue reading
Google AdWords Lightbox Ads: How To Do More With Your Video Content
Google unsurprisingly recognises the value that video is now playing in the digital strategies of many huge brands, with Lightbox ads now one of the more interesting ways to advertise video content. What is it? According to Google “Lightbox Ads are high-impact … Continue reading
Bing PPC Ads: Don’t Ignore The Underdog
Pay-per-click advertising is a great way for small businesses to add an extra dimension to their marketing strategy and gain some substantial wins for what can be a relatively low cost. Typically this involves immediately going straight to Google AdWords, … Continue reading
Google AdWords Editor v11 New Features
Towards the end of last year Google released its latest version of AdWords Editor for PPC campaign management, with claims that version 11 would be the most significant update made to the application since it was first launched in 2006. … Continue reading
This week Richard Price has nominated THABTO as High Position’s CRO Site of the Week, with their clean and simple website design making for a very user-friendly choice. As this week’s winners, they’ll be notified of their award via twitter … Continue reading
This week, we take a look at LUSH as our CRO Site of the Week. As this week’s winners, they’ll be notified of their award via twitter, and will be sent something from the HP CRO Drawer – talk about lucky! If … Continue reading
The Importance of Contact Pages
It’s surprising just how often contact pages are overlooked when it comes to creating an interesting, user friendly website experience. There’s nothing more frustrating than spending time browsing an otherwise great website, only to find either a complete lack of … Continue reading
This week Richard Price has chosen Nest as High Position’s CRO Site of the Week, with their great use of imagery and simple design making for an eye-catching choice. As ever, winners of this prestigious award will be notified by … Continue reading
CRO Site of the Week - Grovemade
This week Richard Price runs his eye over Grovemade and explains what makes them a worthy winner of High Position’s CRO Site of the Week. Like always, winners of this prestigious award will be notified by HP’s Head of CRO, … Continue reading
CRO Site of the Week - Tokyo Laundry
This week Richard Price has an in-depth look at Tokyo Laundry and explains why they deserve to be High Position’s CRO Site of the Week. As ever, winners of this prestigious award will be notified by HP’s Head of CRO, … Continue reading